Global Summit Workshops

10:30am – 10:55am & 2:15pm – 2:40pm | Rutledge, Signers Ballroom

We help destination marketers improve outcomes by understanding travelers and prospects better.  Combining deep travel industry experience with the latest technology and data solutions, our team in Australia delivers strategic, turn-key solutions and cooperative activations.  We invite you to engage in our 2024-25 co-op campaign. Co-op packages are available.

Presented by:
Tristan Freedman, Regional Director North America | Vacaay

10:30am – 10:55am & 2:15pm – 2:40pm | Heyward, Signers Ballroom

Partner with a company known for its venerable reputation as North America’s leading travel service provider that has been at the forefront of the travel and tourism industry for nearly 50 years. In this session, learn how we develop specialized technology solutions to connect over 30,000 accommodation, attraction and transportation supplier partners to clients worldwide. Co-op packages are available.

Nick Hentschel, Chief Operating Officer | American Tours International

10:30am – 10:55am & 2:15pm – 2:40pm | Lynch, Signers Ballroom

Be a part of the extending success of the 2023 Taste the South UK campaign by participating in the 2025 National Geographic Traveller Food Festival (UK). Hear about this refreshed and rich opportunity available to state partners and cities as well as new options for participation that will ensure meaningful engagement at the festival.

Presented by:
Matt Midworth, Commerical Director | National Geographic Traveller (UK)

11:00am – 11:25am & 2:45pm – 3:10pm | Rutledge, Signers Ballroom

With access to over 65K agents worldwide, Bonotel has a reputation for its high level of service offering an array of accommodations to a diverse client base. Come hear how our strategic website, email, print, and agent marketing campaigns set us apart. Co-op packages are available.

Presented by:
Elliot Calloway, Senior Director of Contracting – Brand Partnerships | Bonotel

11:00am – 11:25am & 2:45pm – 3:10pm | Heyward, Signers Ballroom

Embark on a journey that transcends borders and delves into the vibrant world of international social media trends. In this dynamic session, we will unveil the latest phenomena shaping the global digital landscape. Co-op packages are available to amplify your destination on Travel South’s FB & IG-owned channels.

Martin Stoll, Founder & CEO | Sparkloft
Savannah Powell, Account Director, Sparkloft

11:00am – 11:25am & 2:45pm – 3:10pm | Lynch, Signers Ballroom

Showcase the culinary treats, music and outdoor adventures of the South in Berlin in the summer of 2024 at the Beer, Bourbon and BBQ festival through tailored marketing campaigns, live marketing exposure, influencer engagement, and local and nationwide coverage. Promote your destination through B2C and B2B campaigns, masterclass engagement and more.

Presented by:
Christoph Klischan | Berlin Beer Week

11:30am – 11:55am & 3:15pm – 3:40pm | Rutledge, Signers Ballroom

It all starts with the repeat visitor to the USA. The ability to identify that cohort of travelers and deliver compelling and engaging destination storytelling to that audience is what sets Phoenix International Publishing apart from other media companies. Be a part of this engaging publication filled with rich content and inspiring photography to entice international visitors.

Presented by:
Tobias Zerr, President | Phoenix Publishing
Larry Cohen President | ​Northeast Media, Inc.

11:30am – 11:55am & 3:15pm – 3:40pm | Heyward, Signers Ballroom

Reach your Canadian travelers through industry leaders. Listen as La Presse, Canada’s largest French-speaking newsroom; Toronto Star, Canada’s largest local daily newspaper and news site; CAA Niagara, Canada’s largest paid travel membership program; and Baxter Media, the No. 1 supplier of travel information to industry professionals, present innovative programs to ignite Canadian travelers to come to the South.

Presented by: 
Evie Begy, Managing Sales Director & Karen Stubbs, Senior National Account Manager | TorontoStar
Sam Bevacqua, General Manager | La Presse in Toronto
Mitchell McClung, Publisher | Baxter Media
Charmaine Singh, Reach Global Marketing on behalf of CAA Niagara

11:30am – 11:55am & 3:15pm – 3:40pm | Lynch, Signers Ballroom

Are you searching for a sure-fire partner that delivers reporting and strong results for destinations from 140 source markets and 60,000 hard-to-reach distributors- search no more.  Hear about the new innovation with HB Group, key insights for the South, and secure your spot in the next co-op campaign with The leading B2B Tech Provider, as they Empower the World of Travel.

Presented by:
Joe Sheller, Global Director of Destination Development & Marketing | Hotelbeds