Kristen Branscum

Kristen Branscum

Kentucky Department of Tourism
100 Airport Rd., 2nd Floor
Frankfort, KY 40601

For media inquiries, contact:

Angela Blank
Assistant Director of Communications & Media Relations
[email protected]
(502) 564-8110

Kristen Branscum was named Commissioner of the Kentucky Department Tourism in January 2016, returning to the office after previously serving as Tourism Development Director from 2004-2008. As Commissioner, she and her staff are responsible for marketing and promoting Kentucky as a travel destination domestically and internationally. 
Commissioner Branscum is a member of the Board of Directors for Travel South USA and is currently serving as Chairwoman through August 2019.  In February 2019, she was appointed to the 11-member Brand USA Board of Directors, the destination marketing organization for the United States.  This appointment was made by the U.S. Secretary of Commerce in consultation with the U.S. Secretary of State and the U.S. Secretary of Homeland Security.
Branscum is a member of the US Civil Rights Trail Marketing Alliance where she is currently serving as Chair for this organization as well.  She is also a member of the board for the Kentucky Travel Industry Association, U.S. Travel Association, Kentucky Derby Festival and the Southeast Tourism Society. 
Prior to being named Commissioner, Branscum worked for eight years in the Kentucky Department of Agriculture in various leadership roles.  From 2012-2016, she was Executive Director of Marketing for the department and oversaw the highly successful Kentucky Proud™ branding program, which is the official logo for agricultural products in the state. 
Commissioner Branscum is a graduate of Auburn University and received post-graduate degrees at the University of Kentucky.  She is a native of Russell Springs, Kentucky and currently lives in Lexington.

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