Turn Up the Volume
From your host hotel, hop on one of the shuttles between 8:45 to 9:00 AM, and head to the convention center to register, and begin an epic day-long tour to TURN UP THE VOLUME. The bus departs from the Memphis Convention Center at 9:30 am, where you will begin at Graceland, home to the legendary Elvis Presley. Once at Graceland, join us for a delicious brunch before you immerse yourself in Elvis’s home and grounds to get a feel for what life was like for the King of Rock n’ Roll at his beloved home.
The next stop on the tour is the Smithsonian-affiliated Memphis Rock n’ Soul Museum located on historic Beale Street. Here you will learn about musical pioneers who overcame racial and socio-economic barriers to ultimately create music that has had a lasting impact on the world and see rare music memorabilia. Afterward, visit the Edge Motor Museum, where the American sports car is celebrated with displays of more than a dozen sports cars and track the trends that show its evolution. Finish up this portion of the city tour with a visit to the world-famous Sun Studios known as the Birthplace of Rock n' Roll.
Complete your tour at the National Civil Rights Museum around 3:30 PM. Here, you can enjoy some refreshments and see moving displays depicting America’s civil rights history. Then, visit the Blues Hall of Fame, just a few steps away, featuring an in-depth history of Blues culture.
The next stop on the tour is the Smithsonian-affiliated Memphis Rock n’ Soul Museum located on historic Beale Street. Here you will learn about musical pioneers who overcame racial and socio-economic barriers to ultimately create music that has had a lasting impact on the world and see rare music memorabilia. Afterward, visit the Edge Motor Museum, where the American sports car is celebrated with displays of more than a dozen sports cars and track the trends that show its evolution. Finish up this portion of the city tour with a visit to the world-famous Sun Studios known as the Birthplace of Rock n' Roll.
Complete your tour at the National Civil Rights Museum around 3:30 PM. Here, you can enjoy some refreshments and see moving displays depicting America’s civil rights history. Then, visit the Blues Hall of Fame, just a few steps away, featuring an in-depth history of Blues culture.