Travel South USA Global Week
Travel South Global Media Marketplace & Media Press Trips
Media Press Trips April 21-25, 2027
Mobile, Alabama April 26-29, 2027
The Travel South Global Media Marketplace is an exclusive, invitation-only event that connects top international journalists, influencers, and content creators with tourism leaders from all 12 Southern U.S. states. Designed to foster meaningful relationships and high-impact storytelling, the event features one-on-one appointments, collaborative networking, and curated media programming. A hallmark of the experience is the bespoke media press trips, which immerse global media in authentic, compelling travel experiences across the South—from vibrant cities to cultural corridors and scenic byways. These tours are customized to align with each participant’s editorial interests and uncover fresh story angles.
The event also celebrates excellence in travel journalism through the Travel South Media Ambassador Awards, presented by Miles Partnership, recognizing international media professionals who elevate the South’s global visibility through outstanding coverage. Altogether, the Marketplace is a catalyst for international earned media, driving awareness, visitation, and appreciation for the diverse destinations that define the American South.
Travel South Global Media Marketplace 2027 will take place in Bentonville, Arkansas. Nestled in the Ozark Mountains of Northwest Arkansas, Bentonville blends small-town Southern charm with a vibrant arts, culinary and outdoor scene. Founded in 1837, the city has grown from its historic town square into a dynamic destination known for world-class museums, innovative cuisine and miles of scenic trails.
Bentonville offers plenty to discover around every corner. Explore the city’s lively downtown, experience renowned art and architecture, or venture onto the trails that have helped make Northwest Arkansas a premier destination for cycling and outdoor adventure. From locally inspired dishes and celebrated restaurants to the natural beauty of the Ozarks, Bentonville offers Global Media Marketplace attendees a distinctive taste of Arkansas.
Registration opens October 2026.