Schedule of Events

Travel South International Showcase

November 29 – December 3, 2026 in Nashville, Tennessee

Sunday, November 29, 2026

9:00 AM – 11:00 PM

International Buyer Airport Service

Nashville International Airport

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November 29, 2026 November 29, 2026 America/Chicago International Buyer Airport Service Nashville International Airport

8:00 AM – 10:00 PM

Hotel Welcome Desk

Westin Nashville hotel and Omni Nashville hotel

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November 29, 2026 8:00 AM November 29, 2026 10:00 PM America/Chicago Hotel Welcome Desk Westin Nashville hotel and Omni Nashville hotel

9:00 AM – 6:00 PM

Buyer Hospitality Suite Registration and Welcome

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November 29, 2026 9:00 AM November 29, 2026 6:00 PM America/Chicago Buyer Hospitality Suite Registration and Welcome

7:00 PM – 10:00 PM

Honors Night Celebration

Country Music Hall of Fame

Invitation Only
Reception Hosted by Kentucky Tourism
Honors Awards Hosted by Miles Partnership
Entertainment Hosted by Tennessee Dept. of Tourism

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November 29, 2026 7:00 PM November 29, 2026 10:00 PM America/Chicago Honors Night Celebration Invitation Only Reception Hosted by Kentucky Tourism Honors Awards Hosted by Miles Partnership Entertainment Hosted by Tennessee Dept. of Tourism Country Music Hall of Fame

Monday, November 30, 2026

8:00 AM – 6:00 PM

International Showcase Registration / Information Desk

1. City Information
2. International Showcase Concierge

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November 30, 2026 8:00 AM November 30, 2026 6:00 PM America/Chicago International Showcase Registration / Information Desk 1. City Information 2. International Showcase Concierge

9:00 AM – 9:45 AM

Southern Insights and Opportunities on the Global Stage

201, Level 2 – Music City Center

Esra Calvert Consulting, Tourism Economics, and the Global Network

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November 30, 2026 9:00 AM November 30, 2026 9:45 AM America/Chicago Southern Insights and Opportunities on the Global Stage Esra Calvert Consulting, Tourism Economics, and the Global Network 201, Level 2 – Music City Center

9:50 AM – 11:20 AM

Global Network Program

201, Level 2 – Music City Center

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November 30, 2026 9:50 AM November 30, 2026 11:20 AM America/Chicago Global Network Program 201, Level 2 – Music City Center

11:30 AM – 12:15 PM

Building Competitive Advantage in a Brutal Market

201, Level 2 – Music City Center

Adam Schwab – Luxury Escapes

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November 30, 2026 11:30 AM November 30, 2026 12:15 PM America/Chicago Building Competitive Advantage in a Brutal Market Adam Schwab – Luxury Escapes 201, Level 2 – Music City Center

12:00 PM – 6:00 PM

Marketplace Booth set-up

Exhibit Hall B, Level 3 – Music City Center

Supplier and Travel Service Provider

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November 30, 2026 9:00 AM November 30, 2026 6:00 PM America/Chicago Marketplace Booth set-up Supplier and Travel Service Provider Exhibit Hall B, Level 3 – Music City Center

12:30 PM – 2:00 PM

CEO Lunch/Front Porch Chat with Mark Ezell & Adam Schwab

204, Level 2 – Music City Center

Champion City CEOs Only

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November 30, 2026 12:30 PM November 30, 2026 2:00 PM America/Chicago CEO Lunch/Front Porch Chat with Mark Ezell & Adam Schwab Champion City CEOs Only 204, Level 2 – Music City Center

2:30 PM – 5:00 PM

TSUSA Board of Directors Meeting

Board Room A, Level 1M – Music City Center

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November 30, 2026 2:30 PM November 30, 2026 5:00 PM America/Chicago TSUSA Board of Directors Meeting Board Room A, Level 1M – Music City Center

1:00 PM – 5:00 PM

Nashville Tours

Nashville

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November 30, 2026 1:00 PM November 30, 2026 5:00 PM America/Chicago Nashville Tours Nashville

7:00 PM – 9:00 PM

Opening Night Celebration

Nelson’s Green Brier Distillery

Hosted by Nashville CVC

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November 30, 2026 7:00 PM November 30, 2026 9:00 PM America/Chicago Opening Night Celebration Hosted by Nashville CVC Nelson’s Green Brier Distillery

Tuesday, December 1, 2026

8:00 AM – 5:00 PM

International Showcase Registration / Information Desk Open

1. Marketplace Lounge
2. City Information
3. International Showcase Concierge

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December 1, 2026 8:00 AM December 1, 2026 5:00 PM America/Chicago International Showcase Registration / Information Desk Open 1. Marketplace Lounge 2. City Information 3. International Showcase Concierge

9:00 AM – 10:15 AM

International Breakfast & Opening Ceremonies

Karl Dean Ballroom, Level 4 – Music City Center

Hosted by Visit Mississippi

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December 1, 2026 9:00 AM December 1, 2026 10:15 AM America/Chicago International Breakfast & Opening Ceremonies Hosted by Visit Mississippi Karl Dean Ballroom, Level 4 – Music City Center

10:30 AM – 12:15 PM

Marketplace Session #1

Exhibit Hall B, Level 3 – Music City Center

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December 1, 2026 10:30 AM December 1, 2026 12:15 PM America/Chicago Marketplace Session #1 Exhibit Hall B, Level 3 – Music City Center

12:30 PM – 1:45 PM

Rhythms of the South Luncheon and Live Music

Karl Dean Ballroom, Level 4 – Music City Center

Hosted by Rhythms of the South: Atlanta, Nashville & New Orleans

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December 1, 2026 12:30 PM December 1, 2026 1:45 PM America/Chicago Rhythms of the South Luncheon and Live Music Hosted by Rhythms of the South: Atlanta, Nashville & New Orleans Karl Dean Ballroom, Level 4 – Music City Center

2:00 PM – 5:00 PM

Marketplace Session #2

Exhibit Hall B, Level 3 – Music City Center

Sponsored afternoon break by Discover South Carolina

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December 1, 2026 2:00 PM December 1, 2026 5:00 PM America/Chicago Marketplace Session #2 Sponsored afternoon break by Discover South Carolina Exhibit Hall B, Level 3 – Music City Center

7:00 PM – 10:00 PM

Taste of Nashville

Nashville

Open evening to explore Nashville

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December 1, 2026 7:00 PM December 1, 2026 10:00 PM America/Chicago Taste of Nashville Open evening to explore Nashville Nashville

Wednesday, December 2, 2026

8:00 AM – 5:00 PM

International Showcase Registration / Information Desk

1. Marketplace Lounge
2. International Showcase Concierge

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December 2, 2026 8:00 AM December 2, 2026 5:00 PM America/Chicago International Showcase Registration / Information Desk 1. Marketplace Lounge 2. International Showcase Concierge

9:00 AM – 9:30 AM

International Networking Breakfast

Karl Dean Ballroom, Level 4 – Music City Center

Hosted by Virginia Tourism

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December 2, 2026 9:00 AM December 2, 2026 9:30 AM America/Chicago International Networking Breakfast Hosted by Virginia Tourism Karl Dean Ballroom, Level 4 – Music City Center

9:30 AM – 12:15 PM

Marketplace Session #3

Exhibit Hall B, Level 3 – Music City Center

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December 2, 2026 9:30 AM December 2, 2026 12:15 PM America/Chicago Marketplace Session #3 Exhibit Hall B, Level 3 – Music City Center

12:30 PM – 1:45 PM

Luncheon

Karl Dean Ballroom, Level 4 – Music City Center

Hosted by Sweet Home Alabama

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December 2, 2026 12:30 PM December 2, 2026 1:45 PM America/Chicago Luncheon Hosted by Sweet Home Alabama Karl Dean Ballroom, Level 4 – Music City Center

2:00 PM – 5:00 PM

Marketplace Session #4

Exhibit Hall B, Level 3 – Music City Center

Sponsored afternoon break by Explore Louisiana

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December 2, 2026 2:00 PM December 2, 2026 5:00 PM America/Chicago Marketplace Session #4 Sponsored afternoon break by Explore Louisiana Exhibit Hall B, Level 3 – Music City Center

7:00 PM – 9:00 PM

Y’all Ball – Final Night Party

Category 10

Hosted by – Tennessee Dept of Tourist Development

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December 2, 2026 7:00 PM December 2, 2026 9:00 PM America/Chicago Y’all Ball – Final Night Party Hosted by – Tennessee Dept of Tourist Development Category 10